BOOK PUBLICITY | PUBLISHING

Marketing | Promotion

Full-service public relations agency with thirty plus years of experience in book publicity, publishing, and more.

Cindy Birne Public Relations is a full-service agency with over thirty years of experience centered around book publicity, marketing, promotion, and publishing. We have represented bestselling authors including thought leaders, diplomats, historians, CEOs, business executives, sports journalists, news journalists, physicians, prosecutors, coaches, cookbook authors, and children’s book sports in various strategic endeavors including media placements in high-profile national media and industry outlets. In coordination with our book publishing and publicity efforts, we have implemented numerous marketing and promotional campaigns that have served our clients well.

As our agency’s architect, Cindy Birne has a reputation as a tenacious publicist with irrepressible energy and enthusiasm that has established her as an expert in her field.

sport-entertainment-publicity-agent-dallas

BOOK PUBLICITY | PUBLISHING

Marketing | Promotion

Full-service public relations agency with thirty plus years of experience in book publicity, publishing, and more.

Cindy Birne Public Relations is a full-service agency with over thirty years of experience centered around book publicity, marketing, promotion, and publishing. We have represented bestselling authors including thought leaders, diplomats, historians, CEOs, business executives, sports journalists, news journalists, physicians, prosecutors, coaches, cookbook authors, and children’s book sports in various strategic endeavors including media placements in high-profile national media and industry outlets. In coordination with our book publishing and publicity efforts, we have implemented numerous marketing and promotional campaigns that have served our clients well.

As our agency’s architect, Cindy Birne has a reputation as a tenacious publicist with irrepressible energy and enthusiasm that has established her as an expert in her field.

Media Coverage:

Services

Publishing

Consultant

Advisory

Whether you are a published author or a new author with a story to tell, we help guide authors through the publishing process.

Customized Publicity

What's the point of having a book if no one knows it exists?

Marketing Campaigns

Every campaign is strategically designed and customized target specific to a client’s needs, goals, and desires for their book project. We will devise a strategic game plan based on your specific topic and goals to ensure success.

Celebrity Book Endorsements

High-Profile

Book Forewards

We have an extremely high success record in securing high-profile celebrity endorsements from international celebrities, diplomats, politicians, corporate titans, NY Times bestselling authors, high-profile athletes, sportscasters, professional and collegiate athletic coaches, athletic directors, radio and TV personalities, actors, musicians, directors, producers, renowned physicians, motivational and self-help gurus, high profile lawyers, respected pastors, corporate organizations, institutes and associations, environmentalists, famous chefs, philanthropists, professors and journalists among others reaching across all book genres.

Press Kits

Stand Out Messages

Outreach

Press kits provide members of the media, book reviewers, book buyers, bookstore managers and event planners with valuable information they need to know about a book and the author. Our team will create a professional press kit that includes a hi-res cover image, author head shot, author bio, book summary, social media platforms, talking points, endorsements, and sales sheet information. Press kits are equally valuable for guest speaker outreach and website content.

Press Releases

PR Web Releases

PR NEWSWIRE

Press releases are sent to members of the media and book review editors to generate awareness about a forthcoming book as well as for story, interview, chapter excerpt, or guest contributor consideration. Media “hit lists” are customized target specific to members of the media who cover a specific topic, and thereafter, press releases are sent to announce the official launch of a new book. PR Web releases serve to establish an online news presence about a new book. A PR Newswire is another option.

National Book Reviews

Submissions

Advanced Readers Copy

Galley copies or what is known in the publishing industry as the ADVANCED READERS COPY (ARC) of a book are sent to top national book reviewers 3-6 months in advance for book review consideration. Reviewers include but are not limited to: Publishers Weekly, BookLife-Indie (a division of Publishers Weekly for independent books), Kirkus Reviews, Library Journal, Foreword Reviews, Book Page, and BookList. Cover letters and press kit material information in support of a title accompany each mailing. In some instances, a digital copy of the book interior and cover image can be submitted directly to the review outlet

Media Outreach

High Profile Global, National, Regional, and Local Media Outlets

Media Placements

Media coverage plays an important role in bringing awareness to your story, your book or event. We work directly with members of the media to successfully secure media placements in high-profile industry outlets on a national, regional, local, and global level. This includes print, broadcast, online, and podcast programming. The key to everything is follow-up, follow-up, follow-up. We go the extra mile on behalf of clients by providing members of the media with as much information as possible to secure and enhance guest segments, interviews, and story coverage. Once an interview or guest segment has been booked, we coordinate all activity including studio bookings and car service for clients as needed.

Services

Publishing

Consultant

Advisory

Customized Publicity

What's the point of having a book if no one knows it exists?

Marketing Campaigns

Celebrity Book Endorsements

High-Profile

Book Forewards

Press Kits

Stand Out Messages

Outreach

Press Releases

PR Web Releases

PR NEWSWIRE

National Book Reviews

Submissions

Advanced Readers Copy

Media Outreach

High Profile Global, National, Regional, and Local Media Outlets

Media Placements

cindy-birne-pr-celebrity-book-endorsements

Celebrity Book Endorsements

NY Times Best Selling Authors
Corporate Titans
Public Service Professionals and Diplomats
Athletes and Coaches
News Journalists, Broadcasters & Broadcasting
Environmentalists
Attorneys
Actors | Directors | Producers
Radio Personalities
University Chancellors & Professors

Navigating the Publishing | Publicity | Marketing | Promotion Process

Navigating the publishing industry can be overwhelming. Cindy Birne PR offers you in-depth insight to better understanding the journey. Whether you are a published author or a new author with a story to tell, we help guide authors through the publishing process. We will assist you with editorial evaluation, manuscript development, introduction to writers to help you get your story told, top editors, cover designers, website designers, publisher outreach and literary representation.

Cindy Birne PR represents bestselling authors including thought leaders, diplomats, historians, CEOs, business executives, sports journalists, news journalists, physicians, prosecutors, coaches, cookbook and children’s book authors in various strategic endeavors including media placements in high-profile national media and industry outlets.

Preferred Genres

Cindy Birne PR carefully vets authors based on the genres that we represent.

  • Biography

  • Autobiography
  • Memoir
  • Narrative
  • Business
  • Leadership
  • Sports
  • Entertainment
  • Politics
  • History

  • Children’s Books

  • Cultural Affairs
  • True Crime
  • Self-Help
  • How-to

  • Health
  • Medicine
  • Lifestyle

  • Coffee Table Books
  • Cookbooks

Preferred Genres

Cindy Birne PR carefully vets authors based on the genres that we represent.

  • Biography

  • Autobiography
  • Memoir
  • Narrative
  • Business
  • Leadership
  • Sports
  • Entertainment
  • Politics
  • History

  • Children’s Books

  • Cultural Affairs
  • True Crime
  • Self-Help
  • How-to

  • Health
  • Medicine
  • Lifestyle

  • Coffee Table Books
  • Cookbooks

What Clients Are Saying

What Clients Are Saying

Royalty & Independent Publishers
University Presses

Our agency works with royalty publishers including Hachette Group, Crown, Grand Central Publishing, Penguin Random House, Simon & Schuster, St. Martin’s Press, Clarkson-Potter, and Basic Books. We also work with independent publishers, Christian book publishers, and university presses including Cornell University Press.

Cindy Birne PR has collaborated with publisher’s in-house publicity and marketing teams to help enhance efforts in support of new titles by authors we represent. We work directly with members of the media including writers, editors, journalists, designers, book reviewers, bookstores, and bookstore buyers. In addition, we collaborate with talent agencies while also collaborating with major motion picture studios including Fox Searchlight Pictures and Paramount Pictures on select cross-promotional events.

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Let’s Get Started

Let’s Get Started